Services
Six services. One way of working.
Anchor diagnostic
Start with the Alignment Audit.
A structured diagnostic across strategy, customer experience, AI readiness and collaboration. The anchor behind every service below. From R35,000.
Customer Journey Mapping and Optimisation
Customer experience problems live in the handovers, where context gets lost and customers feel the disconnect. I map the full journey, find where friction costs conversion and retention, and fix it with your teams in commercial order.
Commercial Strategy Development
Building outpaces direction in most growth-stage businesses. I work with your leadership team to define how the business grows profitably, connecting customer strategy, positioning and priorities into a plan everyone can work from.
Marketing Strategy Development
Most growth-stage businesses have plenty of marketing activity. A marketing strategy answers who you're speaking to, what they need to believe before they buy, which channels matter, and how you'll know it's working.
Retention Strategy Development
Retention is the whole business delivering on what it promised before the sale. I examine the full post-sale experience, build a strategy that reduces churn and strengthens loyalty, and use what existing customers know to sharpen sales.
AI Readiness Audit
Most growth-stage businesses are already using AI. Fewer can point to where it's improving revenue, retention or customer trust. This audit maps where AI touches your customer journey and which use case to start with.
Fractional Chief Growth Officer
Experienced commercial growth leadership before a full-time senior hire makes sense. I sit above any single function, treat the customer as the source of growth, and get the whole business delivering it together.
How to start
The diagnostic
Take the Clarity Stack
Twelve questions across strategy, customer experience, AI readiness and collaboration, taking about 10 minutes. You get a scored snapshot of what's slowing your growth, and your answers become the working material for our first session.
The conversation
Book the working session
We'll spend 60 minutes on your business, working through your Clarity Stack answers together to identify where the gaps are. Within 48 hours I send you The Brief, an audit setting out the recommended priorities and a cost range for each, and it's yours whether we work together or not.